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Richard Reid, of London-based Pinnacle Therapy explains that understanding how charisma works enables managers to become better at work because they'll know how to persuade, influence and lead people. http://pinnacletherapy.co.uk

Pinnacle Therapy is the psychological specialist in personal and business transformation. A leading provider of science-based consultancy, training, coaching and therapy, we take a holistic approach and often blend methods, such as psychotherapy, coaching, cognitive behavioural therapy (CBT) and training, to ensure lasting results.

Based in central London, Pinnacle Therapy was founded in 2005 by Richard Reid, a qualified psychotherapist, counsellor and mediator. We have since grown into a team of expert therapists and consultants that provide a tailored improvement experience to individuals and businesses.

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 0:37   ChannelCharisma PlaylistCharisma FAQ  

Charisma can be a highly effective tool in helping leaders to become better at their jobs. It helps leaders to understand what motivates other people, and in doing so, allows them to align other people's motivations with what's important to them. And as a result to be able to persuade, influence and lead people to achieve higher goals.

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Richard Reid
Richard Reid
Senior Executive Coach and Trainer
Richard Reid is a professional psychotherapist, hypnotherapist, counsellor and mediator. He trained with the Contemporary College of Therapeutic Studies at Birkbeck University. He has since also trained at the Centre for Stress Management, the Regent's College School (where he studied mediation), and the National Centre for Eating Disorders. Richard started his first career as a consultant for a major multi-national business consultancy where he specialised in information technology and customer service. Since becoming a counsellor and cognitive behavioural therapist, he has advised organisations such as Google, Morgan Stanley, Transport for London, the BBC, The Priory and the City of London Police. Richard is aware of current issues in the workplace, such as trauma and stress, and is experienced in how to resolve them using both established and newer techniques. His specialities include Cognitive Behavioural Therapy (CBT), counselling, EMDR, psychotherapy. Read full bio view less


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Richard Reid
Richard Reid