Case Study 9: Enhancing Public Speaking Skills for a High-Profile Entrepreneur

Client Profile

• Name: Alex
• Age: 45
• Occupation: Founder of a Global Marketing Firm
• Location: Zurich, Switzerland
• Issue: Fear of public speaking impacting business growth

Background

Alex, the founder of a global marketing firm, was afraid of public speaking, which hindered his ability to promote his business effectively and engage with stakeholders.

Approach

1. Initial Assessment:
   Assessed Alex’s fear of public speaking and its impact on his professional life.
2. Therapeutic Intervention:
   Used Cognitive Behavioural Therapy (CBT) to address the fear and develop positive thought patterns.
3. Public Speaking Coaching:
   Provided coaching focused on techniques to enhance confidence and communication skills.
4. Practice and Feedback:
   Conducted practice sessions and provided continuous feedback to improve performance.

Outcome

Alex overcame his fear of public speaking, improved his confidence and communication skills, and successfully promoted his business, leading to significant growth.